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As each day passes, the world is going more digital. The pandemic contributed positively towards digitisation and it is speeding up the process. Internet access is rapidly becoming a necessity to the majority and Zimbabwe targets to increase internet penetration rate from 59.1% in 2020 to 75.4% by 2025. The digital era is at hand and we certainly have to adapt, but what opportunities comes with?
Blogging
Blogging, which is meant to provide information to different audience is one of the most popular opportunity that comes with digitization. As a blogger, you should be able to provide crucial information that your target audience will be interested in. Anyone with the required expertise can blog for any particular field of interest and this you can do on your own website or contribute on other websites and earn per view for example on parrot release. Some people just blog because they have a passion in it. Bloggers can monetize from selling adverts on their platforms and or being paid per view when contributing to other websites.
That is almost the same concept with podcasting or video broadcasting
Read more on podcasting:
Graphic Designing
Graphic designing, which is basically a craft where professionals create visual content to communicate messages has turned out to be a sector that has benefited much from digitisation. This can be done by artists or professionals with the designing educational background and any person that is willing to acquire the skills through passion and self-education. With a high rise of numbers of people going entrepreneurial, they would require a lot of marketing and branding services, which makes it one of the greatest target market.
Website and or Application Developments
Web or application development which is the building and maintenance of websites and or applications so as to make them look great, work fast and perform well with a seamless user experience. To most business and other organisations, having a website is something that they cannot compromise and some would also prefer to have customized applications designed for them. This enables easy communication between the business and customers as well as aiding in marketing.
When you are a developer you definitely charge a fee for your services.
Fin-Tech and E-Commerce
Fin-tech and E-Commerce are some of the fastest growing industries due to digitization, this has seen the dominance of Amazon, Alibaba Express, EBay, PayPal, Skrill and Jack Ma’s Ant Group. Fortunate enough the problems that these companies are solving we have them too in Zimbabwe but few players are seen in the fin-tech sector. For E-Commerce the majority are trying to infiltrate, but which model is going to work best?
However, both initiatives require a high marketing budget and innovativeness so as to have a great competitive advantage.
Websites or Application Crafting
Tech-preneurs can craft websites and or applications that fills voids in a number of industrial sectors. This products can come as something that mean convenience to the user/consumer, add value to someone or business or brings a certain community close together virtually. The pandemic has reshaped how business is done which presents a lot of opportunities.
When you target this, you should develop a product that is of great importance to your target population and it can serve one or different industrial sector such as Mining, Agriculture, Tourism and Hospitality, Education, Construction, Finance only to mention a few. It is however wiser to read the below recommended article before starting any online business:
When you have developed a tech product you can think of the best way to monetize from your services and you may consider selling adverts, being paid for commission, subscription or any other model that works better for the initiative.
