Industries with Voids Entrepreneurs Need To Fill Up: Media & Agriculture

Industries with Voids Entrepreneurs Need To Fill Up: Media & Agriculture

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MEDIA

In Zimbabwe, importing has become a culture to an extent of importing content. Around March 2020, DStv had 98 000 Subscribers in Zimbabwe (TechZim) that sounds small? In the previous year it had around 150,000 in September and 320,000 in March (chronicle.co.zw). Its subscriber’s base has been falling at a rapid rate.

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Here is what happened to Kwese; around end of 0ctober 2017, Econet Wireless Zimbabwe reported over 40,000 customers and revenue around $1,96Million (Newsday) in less than a year after its launch in Zimbabwe. These stats shows Zimbabweans’ desperation for alternative affordable, quality and cheap content. I would like to believe that content was one of the factors that largely contributed to the failure of Kwese and being a third part in offering content.

Do you still remember how popular the Mukadota, Gringo and Kapfupi dramas were? You could afford buying a disk for that. Now in the digital and internet space, we have the Comic Pastor claiming his YouTube number 1 trending position monthly with his awards. Nash TV Zimbabwe, does this name sounds familiar? With its foundation firmly established during the Covid-19 pandemic, its streams for “local content” have been overwhelming regardless of expensive data packages in Zimbabwe. Should I remind you of Wadiwa Wepamoyo, a nice peace dominated by youths? All these shows Zimbabwe’s thirst for local content and who is there to consistently provide that at an affordable price?

I’m attempted to end there, however let’s appreciate the stats around the Entertainment & Media (E&M) sector in South Africa and Nigeria:

REVENUE GENERATED FROM E&M IN 2017
SOUTH AFRICA, 2017 (RANDS, MILLIONS)
Total E&M Revenue9799
Digital E&M Revenue4358
Non digital E&M Revenue5441
Consumer Revenue7123
Internet Access Revenue3534
Advertising Revenue2676
Largest Advertising Segment: TV and Video567
Largest Consumer Segment: TV and Video1876
NIGERIA, 2017 (US$ MILLIONS)
Total E&M Revenue3761
Digital E&M Revenue2541
Non digital E&M Revenue1219
Consumer Revenue3335
Internet Access Revenue2373
Advertising Revenue425
Largest Advertising Segment: TV and Video156
Largest Consumer Segment: TV and Video645

Source: Entertainment and media outlook: 2018 – 2022, An African perspective

The Media Sector has been doing well in surrounding countries, let’s fill in the voids in the Zimbabwe Media Sector

Some of the worth mentioning categories are:

  • Books
  • Business to Business
  • Cinema
  • Internet
  • Magazines
  • Music and Podcasts
  • Newspapers
  • Out-of-home
  • Radio
  • TV and Video
  • Video Games
  • E-sports
  • Virtual Reality (VR)

I see voids millennials can fill in. probably I can say, “Media Students never feel intimidated or worthless great things awaits for you.”

AGRICULTURE

The Agricultural sector equally has voids as compared to other industrial sectors, much of the voids being from importing a lot of consumables, exporting unprocessed produce, challenges in financing an agricultural venture, lack of irrigation infrastructure and service providers among other unmentioned voids. 

During the period of January-July 2019, the Agricultural Sector had at least a 2.72% contribution to Zimbabwe’s importation bill main products being: Ammonium nitrate, other insecticides and other durum wheat.

Large numbers in Cereal importation are also a matter of concern during the 2018-19 period, Zimbabwe imported cereals worth $137.4 million. This is call for the Agro-Preneurs, please feed the nation.

In fertilizer and chemicals supplies, imports largely contribute to what we use in Zimbabwe. This call for entrepreneurs in the chemical engineering field to monetize from such a big void. Alternatively, there is need to urgently foster collaboration between the Industry, Academics and Educational Institutions at large.

Around 2014, over 550,000 ha of Zimbabwe’s land is irrigable, only 33.6% or 200,000 ha is under irrigation development, with a significant number of the irrigation schemes non-functional. Due to this, the country continues to experience underutilization of existing water storages and poor harvests makes this a national matter of concern. Who else has the role to monetize from problems?

About Post Author

Denzel Chimene

Denzel Chimene is an entrepreneur with interests in different industrial sectors and a metallurgy technician in making at the Zimbabwe School of Mines. He is also the Founding President of EntreVision Org, an entrepreneurial, innovation and talent empowering organization.
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