Growth & Diversification

IYWD empowers women entrepreneurs to reshape the economic narrative

By Amanda Ellen Nicola Jojo ACHIEVING gender equality and the economic empowerment of women is both a moral and social imperative—and it’s also good business. In this regard, women-owned businesses are essential to economic stability and recovery. Female entrepreneurship has proven to be one of the most powerful ways to

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Export-driven insurance, the foundation of national competitiveness and the engine of market dominance

By Amanda Ellen Nicola Jojo BUSINESSES are constantly seeking new avenues for growth and expansion, and exporting to international markets is an increasingly attractive option. The lure of international markets is undeniable – the prospect of reaching new customers exploiting varied consumer needs, and the prospect of greater earnings may

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Serial entrepreneurship

By Abigirl Phiri NOT many are up for the challenge to become serial entrepreneurs especially if they are operating in volatile environments characterized by uncertainties. But for those who have it to weather the storm, in whatever environment they found themselves in they can successfully prove their prowess by operating

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Innovative black-owned car manufacturer upbeat about the future

By Amanda E Jojo THE future outlook for Mureza Auto Company is laden with optimism following its lined-up undertakings for the year 2022 and beyond, The Entrepreneurial Magazine reports. In a statement, Mureza Auto Company announced that it is set to embark on activities that will ensure value addition and

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‘Digitalisation crucial in business growth’

By Amanda E Jojo ZIMBABWE’S premier internet connectivity solutions company, Dandemutande Chief Executive Officer, Never Ncube has pointed out that digitisation is crucial as it accelerates business growth, facilitates job creation, while opening up new markets that provide more services. This comes as the country is well positioned to reap

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Royal Secrets spread its wings to East Africa…as the Beauty Industry booms

By Caroline Chiimba ROYAL Secrets is set to expand its brand to East Africa this year, with plans to diversify its products and market share beyond SADC countries like Zimbabwe, Zambia, Malawi and South Africa. Royal Secrets manufactures beauty and hygiene products like perfumes and cosmetics, then sell them through

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Royal Secrets Cosmetics penetrates the SADC region

By Yolanda Chirundu THE Co-Founder of Royal Secrets Cosmetics, Talent Madziwo has become one of the most influential people in the network marketing business in Zimbabwe and the southern region. What we now know as Royal Secrets cosmetics was first launched as a fragrance only company in 2016, but due

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Scaling Your Business: The “Customer Experience Growth Path” Perspective

By Stanford Chabayanzara To be stagnant in a global economy which is fast growing means to fall behind. What we all seek is growth in one way or another whether at personal or business levels. In the business world, growth should always be at the top of mind of every

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As Nyaradzo Group turns 20: Business Lessons that we can draw from it.

MAJORITY of you would agree with me that, ’even when you are in what so ever position,’ they are no short cuts in building a great brand and being accepted by your target audience, worse when infiltrating a sector dominated by a big player and a community with beliefs that

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Innscor Africa: its Start-Up and Scaling Up Journey

Having a history that dates back to 1987, starting with only one Quick Service Restaurant (QSR) Branch operating on Speke Avenue in Harare, Innscor Africa “The Conglomerate” has showcased the art of starting small, scaling up, partnership, diversifying, acquiring and investing in emerging markets. STARTING & SCALING UP Founders Zinona

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